August 5, 2004
Good Experience: Budgeting for Advertising and Customer Experience.
I told her that seemed a tad low for an annual budget to be spent improving the site for customers, especially given that the annual revenue of the company was around $50 million. "Well," she responded, "we already spend $30 million a year just on advertising, so there's not much left over."
eWEEK: Yahoo Targets More than Spyware in Toolbar Release.
The Sunnyvale, Calif., company on Wednesday took the beta tag off the Yahoo Toolbar with Anti-Spy and changed its default scanning settings to detect both spyware and adware by default, Yahoo officials told eWEEK.com...
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