April 28, 2004
BusinessWeek: DoCoMo's "New Business Model".
People can easily tell with voice -- if they talk too long, they will have a high bill. But in the content-delivery service, with high-resolution videos and pictures, your bill could skyrocket without you noticing it. So in order to free users from such concerns, we have decided to have a flat rate.
NY Times: Pssst, Computer Users . . . Want Some Candy?
As a species, humans tend to be very good at risk evaluation. We avoid a certain street because it looks and feels dangerous. A car moving too fast causes a fear that is felt as much as it is thought. But technology - or, more to the point, the general lack of knowledge about the most basic workings of a computer network - obscures that ability.
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