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January 27, 2000
NY Times: It's Not Big Brother, It's Customer Service. What the shopper may not have realized was that her every mouse click was being observed by Johanne Torres, a 23-year-old employee of icontact.com, sitting at a terminal at the company's nondescript offices in Fairfield, Conn., some 500 miles away from the shopper's home in Morrisville, N.C.

ZDNN: Does DoubleClick track too closely? DoubleClick's plan is to take the names of people registered at Web sites, match them up to the purchasing behavior collected by Abacus and then use it to show people ads that would be of interest to them whenever they visit an alliance site.

ZDNN: GO.com recasts portal strategy. Now Disney is recasting GO in a way that it hopes will reflect the strengths of Disney itself. The revamped portal will focus on four main areas: entertainment, recreation, leisure and lifestyles.

  • Salon: From May 4, 1999; Pathfinder, we hardly knew ye. Scott Rosenberg. But at its heart, Go is a latter-day Pathfinder -- a leviathan Web site built around a meaningless new brand name and organized according to a corporation's ownership structure rather than a user's needs.
Forbes: McAfee.com looks to extend reach. The company is expected to announce several different initiatives next week, including services that expand its existing site offerings and a potentially controversial technology that will help it and other companies better target their Internet advertising.

NY Times: Boxed In: Exploring a Big-Box Store Online. What I couldn't understand, as I wandered around in confusion on the Wal-Mart site, was why anybody would ever buy anything there. I tried, believe me, I tried. But every time I thought I had zeroed in on a potential purchase, I encountered problems.

ClickZ: The Future of Retailing. It will be impossible for bricks-and-mortar businesses to compete on price and selection. But where retailers can compete with the Internet is by offering what the Internet can never make available: the metaphorical test drive.

News.Com: Amazon buyers choose Barnes & Noble for returns. Barnes & Noble representatives said they are aware that people often return books purchased elsewhere to its more than 500 superstores scattered across the country.

SJ Mercury: China censors Internet. Another reason for the absence of panic in the industry, she said, is the widely held perception that the government wants to -- and needs to -- find a way to accommodate the Internet if it hopes to continue to modernize and grow the economy.

Detroit Free Press: Internet may alter ways carmakers quote their prices. U.S. automakers might change their pricing to reflect what dealers pay for cars rather than the typically higher "manufacturer's suggested retail prices" because of competition from on-line car-shopping sites.

SJ Mercury: Japan's Matsushita steps into Internet age. Japan's Matsushita Electric Industrial Co Ltd, the world's largest consumer electronic maker, said on Thursday it was phasing out using telephones and faxes for ordering components and instead would use the Web.

News.Com: Yahoo-GeoCities shadowed by Web publishing woes. Instead, the real benefit in acquiring GeoCities, analysts agree, comes down to traditional portal metrics. "That deal was clearly about using (GeoCities') valuation to buy reach and traffic," said Chris Charron, an analyst at Forrester Research.

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