May 5, 1999
Salon: We are all page-view whores now.
But some of the biggest dangers could be for content providers. The more we learn about exactly how much and why you like us, the less excuse we'll have to rely on our own judgment.
MSNBC: Web media leaders eye online sales.
[AOL's Bob Pittman] "What is advertising and what’s commerce? I can’t tell you. I don’t think there is such a thing as advertising," on America Online, separate from e-commerce. "They’re one thing now."
News.Com: Disabled Net users win accommodations.
[Tim Berners-Lee, director of W3C] "The bar has been set, and technologically it is not a very high bar..."
Upside: Pittman's Marketing Mantra.
Despite the fact that there's no accurate way to measure their effectiveness, Pittman says online advertisements not need be as aggressive as TV commercials.
Builder.Com: Critique of Garden.com.
Providing more than just a pretty face, the site's extensive functionality assists shoppers through every step of the purchasing process.
Time Digital: The Next Generation of Search.
But size isn't everything, and search results are useless if they aren't accurate. Consider the case of Google, a search engine developed by Stanford grad students.
RCFoC: The Net: Tremendous Wealth Creation, and Destruction.
[Ray Lane, President of Oracle] "...companies must recognize that 'customers will be kings,' because on the Internet, customers have 'click loyalty. They'll stick around as long as they like the prices or what's being said.'"
FEED Magazine: The Uses of Sim Sidewalks.
Steven Johnson. But if SimCity's "collectivist machine" has a more life-like sensibility to it, it's still hard to imagine those algorithms giving birth to a Frank Gehry, or even creating room for one to flourish.
ZDNN: Zingo! Lucent makes a wireless portal.
Lucent's new portal, named Zingo, will serve as an Internet start page for traveling professionals and a testing ground for wireless equipment providers.
News.Com: Microsoft sees cable in its software future.
"Microsoft wants to be the provider of the infrastructure from the software point of view [for set-top boxes] as well as providing the content and information flowing through the pipes."
Industry Standard: Secure Online Music: To Be or Not to Be?
However, the question still remains as to whether any delivery system other than the labels' own will be able to provide legitimate, popular content to consumers by the time these digital music players are available.
DaveNet: Swimming with the Music Industry.
The industry cartel will eventually break because the Internet as a distribution system is way too powerful and opens huge new possibilities for creative people (the musicians).
News.Com: Art and dot-commerce: Getty takes on Corbis.
But with Art.com, Getty is heading into a consumer market that Corbis has been mining for two years.
Wired News: IBM's Microdrive: Power to Go.
The matchbook-sized microdrive can store up to 340 MB of data, enough high-capacity storage to support a variety of memory-hungry mobile products.
Wired News: Real Media on Parade.
He said that digital distribution of music, "deep personalization," and universal broadband access represent some of the most important shifts for presenting media on the Internet.
Interactive Week: Real To Introduce Soft-Selling Software.
Real expects the ad software to allow publishers to incorporate multimedia advertising within their streaming presentations, in much the same way that TV commercials are interspersed throughout broadcast programming today...
Wired News: Truste Boss Plots His Course.
Bob Lewin quietly assumed the post of executive director in mid-April. He said his top priorities include increasing the organization's profile in Washington and Europe.
ZDNN: It's bargain-basement time online.
"Shopping.com is aggressively trying to establish itself as a leader in customer service, while Buy.com is aggressively trying to position itself as a loss-leader."
Red Herring: Lucent bets on Net conferencing.
Persystant officials hope that a server-based approach to Internet conferencing will eliminate some of the barriers to voice- and data-conferencing, which have not yet been widely adopted.
News.Com: NSI is still sole registrar.
One of the chief sticking points is a requirement that the companies obtain $100,000 in insurance that is payable to NSI under what some of the companies describe as very liberal terms.
Forbes: Cache-ing in.
[Michael Brown, Quantum Corp] He foresees a world where all manner of new storage devices will be linked to the Web, serving a new generation of non-PC gadgets.
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